If you run Google Ads today, you can’t ignore Performance Max campaigns. As Google’s most advanced campaign type, Performance Max
Bidding strategies are crucial for optimizing your Google Ads campaigns. In this post, you will learn about the pros and
Shopping-only Performance Max campaigns (or “feed-only”, “no-asset”, or “naked” campaigns) drive more shopping traffic to your online store because they
Performance Max ads can run in multiple location types, including mobile apps. Because mobile app traffic is typically lower quality,
Here’s how to view the revenue of Google free listings in Google Analytics 4. Free listings are Google’s organic shopping ads.
If you’re selling products on Google Merchant Center, you must know about product warnings. Here’s a short video and text
What are product disapprovals in the Google Merchant Center.
In order to be sold, a product must initially be visible
The revamped Merchant Center Experience is a game changer for smaller businesses.
The upcoming Google’s Merchant Center will make it easier
The new Google AI Product Studio tool will simplify product image transformation for many SMB merchants.
Getting brand-ready content is expensive
Google is bringing ChatGPT – like AI integration into Google Search Ads. Conversational experience promises to jumpstart campaign creation.
Simply
Get additional Performance Max insights, and make better optimization decisions.
Asset Group reporting is now available in Performance Max.
Should I use lifestyle or product-only images in shopping ads?
Question: should my product images in shopping ads have a lifestyle
Several tricks for getting our ads to appear on competitive placements like WSJ.COM
Question: I can’t get my Display ads to
An introduction to optimizing Google Display campaigns
Question: How can I optimize my Google Display campaigns?
Google Display Ads can show your
How I quickly increased revenue in a Google Ads account with Performance Max and search campaigns.
Two weeks ago, I needed
One of the optimization strategies of Google shopping campaigns is to split them into the best-selling products and others. But
Instructions for setting up Google Ads conversion tracking on a Bigcommerce store with Google Tag Manager.
Today we’ll set up
This free tool brings you unique insights into spend and performance of Performance Max campaigns. The tool While the Pmax
How to force a Performance Max campaign to run shopping ads only.
Performance Max will automatically create and run shopping
A product title is one of the main signals to tell Google and customers about your product. A relevant title
Optmyzr recently streamed a 60-min video call with Performance Max product managers from Google. In it, Google answered the most
As much as we like free advertising, sometimes we need to remove products from Google’s free listings. Today we cover
Learn the why and the how of segmenting Performance Max and shopping campaigns, and see some examples.
Why Identifier-related errors happen and how to fix them in the Google Merchant Center.
If you are seeing product disapprovals
Today, we will configure a direct Google Ads revenue conversion tracking on Magento 2.3.1 Community Edition with the help of
Google Ads is a powerful platform that allows online retailers to showcase their products and drive more traffic and sales
Google Display Ads can help generate leads. Here is an overview of 8 Display Ads tips for effective lead generation.
Sometimes, while running free product listings, you get the Merchant Center error “Ineligible for enhanced listings”. If not treated, this
Today we’ll talk about free product listings. With free product listings, your products can be shown on Google without you
Three ways to add, remove, or edit product feed attributes in Google’s Merchant Center are explained.
If you are selling
In this video, I’ll show how to fix three common image-related Merchant Center feed errors and how to enable automatic
“Google Analytics 4 is huge, but I SURELY don’t need to learn it NOW – I am a Google Ads
A deep dive into the two Google Ads tracking methods is taken. Why use conversion tracking, how exactly each method
You don’t need a desktop to track your Google Ads performance. Here is how to do it from your phone.
Search and Shopping campaigns running together can help you scale your Ecommerce business. Learn how to do it properly.
How to grow (or scale) Shopping campaigns profitably? One method is with Display and audience targeting. This is the topic