PMax and shopping campaign structures in 2024
Unlock your 2024 advertising potential with expert insights on shopping campaign structures, segmentation, and Performance Max.
How to find bestselling products for structuring shopping campaigns
One of the optimization strategies of Google shopping campaigns is to split them into the best-selling products and others. But how do you find the best-selling products? This can be done in two ways: with Google Ads, and with Google Analytics. We will explain both methods, and compare them here. Google Ads method Bestesllers in […]