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Free Product Listings The 2021 Guide.

Lifestyle vs Product-only Images in Shopping Ads

Should I use lifestyle or product-only images in shopping ads?
Andrey Kisselev
Free Product Listings The 2021 Guide.
June 13, 2021
Performance Max

Bidding Strategies for Performance max and shopping campaigns - 2023 Guide

Bidding is one of the essential ways to optimize a Pmax or a shopping campaign. If you ever looked at bidding strategies, you've realized there are a lot of options out there. Today I will break down my three favorite bidding strategies so you can work out which one is best for you
Andrey Kisselev
Andrey Kisselev
Free Product Listings The 2021 Guide.
June 13, 2021
Shopping Ads

How to find bestselling products for structuring shopping campaigns

One of the optimization strategies of Google shopping campaigns is to split them into the best-selling products and others. But how do you find the best-selling products? This can be done in two ways: with Google Ads, and with Google Analytics. We will explain both methods, and compare them here.
Andrey Kisselev
Andrey Kisselev
Free Product Listings The 2021 Guide.
June 13, 2021
Performance Max

How Does Performance Max Spend Your Money

This free tool brings you unique insights into spend and performance of Performance Max campaigns
Andrey Kisselev
Andrey Kisselev
Free Product Listings The 2021 Guide.
June 13, 2021
Performance Max

Account Structuring for Shopping Campaigns - 2023 Guide

Structuring shopping campaigns in the Google Ads account, done right, will improve your results. But there is a lot of confusion there, and Google does not tell you how to do that. Today, I will explain in an easy and practical way why and how to structure shopping campaigns. 
Andrey Kisselev
Andrey Kisselev
Free Product Listings The 2021 Guide.
June 13, 2021
Merchant Center

Optimizing Product Titles

A product title is one of the main signals to tell Google and customers about your product. A relevant title makes viewers click on your ads more often which will increase CTR
Andrey Kisselev
Andrey Kisselev
Free Product Listings The 2021 Guide.
June 13, 2021
Search Ads

Should I run Search campaigns with Shopping?

Search and Shopping campaigns running together can help you scale your Ecommerce business. Learn how to do it properly.
Andrey Kisselev
Andrey Kisselev
Free Product Listings The 2021 Guide.
June 13, 2021
Display Ads

Scaling Shopping Campaigns with Display and Audience Targeting

How to grow (or scale) Shopping campaigns profitably? One method is with Display and audience targeting. This is the topic of this video
Andrey Kisselev
Andrey Kisselev
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